per ADI alla Triennale di Milano
Corporate Image and Communication
Brand and Product Communication
Designs for Events and Exhibits
Photography and Art
Brand positioning is what consistently and coherently guides a company's communication activity. This is the motivating energy behind our design work in the corporate field and where we pay great attention to the mission of each company, its history and its people. With this vision in mind we design the brand logo of a company, the manual illustrating its integrity and coherence using images, corporate profiles, annual reports or Corporate Social Responsibility material.
In order to communicate effectively, the positioning of a brand name must translate into a visible and coherent language capable of communicating content and value in a concise style.
The message of a product, in continuity with that of the brand, must underline the specific characteristics of the item, create brand awareness and inform the consumer.
With this in mind, coupled with a knowlege of the market and competitors, we design catalogues, packaging and websites as well as formats and entire communications systems, both in print form and via the web: this is where the true value of our innovative ideas is confirmed, thanks also to precise implementation and quality control throughout the entire process.
This is an opportunity to interact directly with a target, to engage with the stakeholders where the personalisation and definition of an event creates a memory and consolidates the message.
We design all the images for an event, set up the arrangements for conventions and show stands, supervising and coordinating suppliers, the objective being to construct unique, all-inclusive events.
Art can also become media: we organise pictorial and photographic events as well as installations, especially where there is synergy with the communication objectives. The ability to conceive and execute specific art installations sets us apart from nearly all other communications agencies.
We use our skills in art direction and photography, in researching and selecting iconographic images, because these are often the fundamental and most important aspects for a successful project. We also possess our own photographic archive with thousands of images.
Visit our site Andrea Rovatti Photography